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There are standard ways to show off your fandom, and then there are ways to go above and beyond in every aspect of your life. Team gear, like stylish T-shirts and apparel, is one thing, but what about an A-to-Z approach to rocking your favorite team’s gear as much as possible? That’s where FOCO comes into play. Our FOCO review covers everything you need to know about (possibly) the #1 spot for fan gear, including collectibles, T-shirts, outerwear and much more. 

What is FOCO.com?

FOCO.com is billed as a top spot for celebrating fandom, far beyond just team jerseys. From T-shirts to swimwear, outerwear, accessories, toys and collectibles, FOCO.com delivers high-quality, stylish fan gear in a massive array of categories. No matter your team, there’s very likely a great chance that FOCO supplies the perfect way to show off your passion for sports, from college athletics to the NFL, from bobbleheads to coffee mugs and T-shirts. If you can dream it, there’s a chance FOCO has it in stock.

Things to Consider When Buying from FOCO

Shopping at FOCO is as easy as a few clicks through the site to find your gear – a T-shirt, a hoodie, a neck gaiter or a bobblehead, for instance. But bear in mind that some FOCO items are on pre-order, and other sell out quickly in a range of sizes. FOCO sells everything from home decor to apparel to holiday ornaments, socks, sunglasses and even boots and moccasins. 

And its bobbleheads are also a very hot seller: FOCO bobbleheads tend to sell out quick, and once they’re gone, they won’t be restocked. The same holds true for stylish, limited-edition sweaters and hoodies, which also happens to be a great way to support your team in brisk weather. Our FOCO review found that shopping carefully – and with pride for your team – is crucial to ending up in the winning column.

FOCO Product Reviews 

FOCO Men’s Apparel Review

FOCO T-Shirt Review

FOCO t shirts review. Michigan State t shirt photo by Beau Hayhoe

FOCO T-shirts are made to satisfy just about every type of style and fandom, and our FOCO review found that the quality and design holds up nicely with repeat wear. The company stocks and sells T-shirts with classic logos, with vintage-style designs and with team-themed slogans and catchphrases.  For fall kick-off and for supporting your team in the warmer months, a FOCO T-shirt is as much a style move as a show of your love for the game. And top teams in college sports, the NBA, the MLS and more are represented. 

FOCO Floral Shirt Review

FOCO floral shirts review. Michigan State FOCO floral shirt shot by Beau Hayhoe

A cool and stylish way to dress for warmer weather while showing off your team spirit? A FOCO floral shirt, which we here at The Guy’s List found to be breezy, soft, comfortable and lightweight. It’s got the classic style of your go-to Hawaiian shirt, but tasteful logos and team colors are incorporated in a pleasing manner. For beach getaways, pool hangs and even a spring March Madness trip to a tropical locale, trust in FOCO’s floral shirts. 

FOCO Hoodies Review

It wouldn’t be a FOCO review without a deep dive into the company’s wide array of fan hoodies. Wearing a FOCO hoodie is almost as cool as being on the sidelines sporting a hoodie and cheering on your team in real-time, and that’s something we appreciate. You can find team hoodies made from sturdy, warm woven fabric as well as outrageously comfortable velour hoodie designs with oversized team logos. Team colors and prices that top out at $75 make this an affordable, warm style move for cold-weather tailgates, too. 

FOCO Sweaters Review

Although defeat can be tough at times, especially as the season draws to a close in cold weather, looking stylish and even having a little fun is easier than ever with FOCO sweaters. There’s a wide range of colorful, bold patterns and classic styles that update the holiday sweater in team-friendly fashion, with throwback themes and city slogan sweaters also up for grabs. We especially love options like the retro, San Fran-themed Golden State Warriors sweater, but there are plenty of options for your favorite squad. 

FOCO Overalls Review

Overalls are a major trend in menswear right now, so it only makes sense that FOCO stocks some of the best team overalls out there in rather fun fashion. They offer both short and long-legged overall options, all the better to rep your team from head to toe. And for cold weather, these overalls are a cozy alternative to bundling up for the big game in, say, snowpants. Plus, FOCO sells team leggings for a perfect base layer pairing. 

FOCO Jackets & Vests Review

Remember scouring a vintage shop for a retro windbreaker or a throwback team jacket? FOCO makes it easier than ever to get that style in the present day with just a few clicks. Its range of warm-up windbreakers works well for breezy days, but you can also get the classic, rugged appeal of a denim jacket while repping your favorite team. And for especially cold weather, we love the range of soft, warm sherpa zip jackets FOCO offers – all the better to look your best and rep your squad, no matter how cold it might get out there. 

FOCO Lounge & Sleepwear Review

The fun continues all year long and from day to night with FOCO. Can’t make it to the game? FOCO loungewear, we found, is a cozy and comfortable way to kick back and (hopefully) celebrate a winning evening in front of the big screen. A range of colorful matching pajamas and sleepwear cements your fandom even as you snooze – especially diehard fans won’t be able to get enough FOCO loungewear and sleepwear. In fact, we’d bet on that being the case. 

FOCO Shoes Review

Lace ‘em up, pack up your truck and stock it with tailgate essentials – but don’t worry about your footwear repping your team properly. That’s because FOCO offers a vast array of stylish, team-ready shoes, including cozy slippers for at-home tailgating, as well as crisp white team sneakers with a stylish logo. Slip-ons and ultra-comfortable clogs round out the FOCO shoes offering, so you’re quite literally covered head-to-toe – our FOCO review once again found the company has you covered in more ways than you thought possible. 

FOCO Beach & Swimwear Review

You very well might be miles away from the ballpark or the sidelines, but FOCO once again has you covered in fine fashion. A team logo beach towel is one thing, but what about your swim trunks? Yes, those can also be geared to support your favorite college or pro team (even teams who tend to play in freezing cold weather most of the year). There’s even an opportunity to celebrate your alma mater in limited-edition fashion, like with the 2023 Michigan Wolverines national football champion trunks (get your pre-orders in now). 

FOCO Collectibles Review

FOCO Bobbleheads Review

Among the more popular items on the well-stocked FOCO site? Its bobbleheads, which are just as cool and limited-edition as the kind you’d find on a special promo day at the ballpark. Its “Bighead” offerings in particular spotlight specific players and superstars, and the extensive offering even includes MLB City Connect styles. NBA City edition and holiday-themed bobbleheads are also available. It’s certainly hard not to appreciate the variety of fun collectibles on offer, but again, shop carefully: Once these styles are gone, they’re going, going, gone. 

FOCO Accessories Review

FOCO Gaiters & Neck Warmers Review

In especially windy or frigid conditions, comfort and warmth is key. What better way to merge form, function and fandom than with a FOCO gaiter or neck warmer? These styles mimic the kind the pros wear on the field,  with bold logos and even player numbers and commemorative occasions (like the World Series) up for grabs. From the NHL to an extensive MLB gaiter selection, FOCO blends comfort and team support easily. 

FOCO Hats & Caps Review

Wearing a team logo ballcap is like second nature to most fans, right? And FOCO’s selection of stylish hats and caps is as extensive as any in the business. Whatever style you might need to support your team – be it a warm-weather-friendly straw hat or a striped beanie for snowy Michigan State games – FOCO’s lineup is ready to play. They even offer drawstring hooded gaiters for added coverage when temperatures plummet even lower during the NFL playoffs. 

FOCO Scarves Review

Some scarves are neutral in color, and other scarves – like FOCO scarves – show off your fandom in a major way. Oversized logos, striped designs like that of the famed Cincinnati Bengals, and even gaiter-style scarves are all up for grabs. College teams like Alabama and Ohio State are represented on the FOCO scarves roster, as are pro teams known for cold-weather classics (like the Buffalo Bills). Plus, officially licensed designs fit the needs of every fan. 

FOCO Home Decor Products Review

FOCO Fan Caves Items Review

Your home is perhaps the ultimate place to really cement your love of a pro or college sports team. And your man cave (or rather, “fan cave”) will likely never look better – or more passionate and fired up – than with the vast array of FOCO home goods. A FOCO flag is an easy way to show off team pride, but you can also count down the minutes to kick-off with a FOCO wall clock. FOCO wall signs showcase team slogans and bold logos, too. It’s more possible than ever to outfit every inch of your space with team-ready fan gear from FOCO, and that’s another thing our FOCO review certainly appreciates. 

FOCO Holiday Items Review

Holiday cheer can sometimes go hand in hand with the season heating up, and there’s no better way to add even more spirit to your home than with FOCO’s holiday gear offering. Everything you can dream up in terms of the holiday season can be hung by the chimney with care, so to speak. And yes, that includes team-themed stockings as well as Santa hats, ornaments and even styles modeled after championship rings.

FOCO Customer Service Review

FOCO is just as passionate about its customers and proper customer care as it is about supplying all manner of team gear. The company sends out orders promptly (including via next-day shipping), with easy tracking information available after you place your order. Just as importantly, FOCO customer service is available via E-mail five days, and they offer returns within 30 days of your order. 

The FOCO pre-order process also ensures you get first dibs on fan items you can’t live without. Signing up for SMS notifications also ensures 10 percent off your order, a nice perk that first-time FOCO fans should certainly appreciate.

FOCO Customer Testimonials

FOCO Pricing and Value

While some gear bought directly from a team or a league Web site can often prove pricey, FOCO gear manages to hit the sweet spot in terms of value and quality. Many of items, be it the company’s team sweaters, T-shirts or loungewear, for instance, retail for well below $100. Even its limited-edition Bighead offerings retail for $100 despite their limited-edition nature.FOCO footwear also retails for below $100, so stocking up on multiple styles (from slippers to sandals) is quite easy. 

And even more helpfully, a wide array of its stylish, comfortable team T-shirts retail for about $30. Overall, FOCO represents an excellent value for affordable, well-made fan gear from head to toe.

FOCO Shipping & Delivery Review

FOCO’s shipping process is quick and efficient, with standard items arriving within seven days, and expedited items arriving as quickly as within two days. With three easy steps (shipping, payment and review), the ordering process is seamless and efficient, and you can track your order almost right away once it’s placed. 

The company even offers extended days for holiday season returns. FOCO, unfortunately, doesn’t ship outside North America but offers ordering options for several other countries. Best of all, FOCO makes it easy to return items within 30 days. Helpfully, its customer service team is also at the ready to answer any order questions.

Frequently Asked Questions about FOCO.com

Yes, FOCO is based in New Jersey and is proudly an American company.

FOCO shoes tend to run small, according to customer reviews. Some customers recommend sizing up slightly for a proper fit as you support your favorite team. 

 FOCO was founded more than 20 years ago, in 1998. The company set out to focus on passionate, positive fandom through a wide array of stylish team gear. 

FOCO can be contacted Monday through Friday via CustomerCare@foco.com

Brands Like FOCO

FOCO vs. Homage

The playing field for stylish team gear is a competitive one, and brands like Homage are getting in on the action, too. Homage specializes in vintage-style team gear, from satin team “Starter” jackets to vintage-style T-shirts, like the kind your dad or older brother might have worn back in the day. Homage sells everything from T-shirts to tank-tops and shoes, like FOCO. 

But unlike FOCO, the company doesn’t focus on home goods or holiday items. Homage does feature some distinct items like throwback socks, team blankets in vintage designs and gear that pays “homage,” pun intended, to pop culture moments and the WWE. 

FOCO vs. Mitchell and Ness

Mitchell and Ness is another source for stylish team gear, with a particular focus on bold, retro-style, and vintage designs. The company takes inspiration from throwback uniforms and iconic moments and styles in sporting history. Its jersey and flat-bill caps are a particular fan favorite. 

Mitchell and Ness gear runs more expensive than FOCO across the board, and the company mainly focuses on apparel, outerwear, and headwear. It also features jerseys that nod to specific moments in time, like the 1958 Boston Bruins. Famous athletes like Bo Jackson also get the retro jersey treatment from Mitchell and Ness. 

FOCO vs. Breaking T

True to its name, Breaking T goes highly specific and specialized (not unlike a designated hitter) with its rundown of team T-shirts. The company celebrates pro sports and college programs in real time, spotlighting major players and moments. The company nods to specific players, team slogans, and achievements in witty, stylish fashion. Unlike FOCO, the brand hasn’t expanded into categories like footwear, outerwear, or other forms of apparel beyond T-shirts. It also works with athletes via an NIL program, and uses a social data platform to gather info on top moments in the game (and corresponding T-shirts) as they happen.

Overall Impression of FOCO.com

If you’re a fan, you might say it’s got to be FOCO. Or rather, if you’re a true fan and simply can’t get enough of your favorite NFL team, your alma mater, or your hometown MLB squad (to name but a few), it’s got to be FOCO. The company offers a vast selection of team gear, apparel, accessories, and home goods, right down to holiday ornaments. 

Whatever you might be looking for, from head to toe and beyond, FOCO has it. The fact that they do so at affordable prices, all the while shipping quickly and efficiently with easy returns and customer service, is also a major bonus.

Conclusion

If you’re in search of varied, impressive ways to show off your fandom, we here at The Guy’s List certainly recommend shopping FOCO. Our FOCO review found that the brand’s gear – be it a vintage-style Michigan State T-shirt or a breezy floral shirt, or a warm neck gaiter – is high-quality, affordable and designed to show off your sporting passion in as many ways as possible. The company also sells an impressive lineup of home goods, all the better to outfit your fan cave. 

From a wall clock to a flag to a stylish selection of comfy loungewear, watching the game at home – or just kicking back – has never been more stylish or eye-catching than with FOCO. And the brand truly offers something for everyone at wildly affordable prices, from clogs to sweaters to T-shirts, with options available under $100 across the board. If showing off your love for your squad is a full-time job (which we believe that it is), then it’s tough to top the variety on hand – from tailgate to kick-off and back home – at FOCO.

Beau Hayhoe, the fashion guy, is our expert in all things men's fashion and grooming. Over the years Beau has written for some of the largest men's magazines and gained a deep understanding of the best brands, styles, and products for guys. You can catch Beau on his social media listed on his author page or by reading the rest of his catalog here on The Guy's List.

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